{"id":325,"date":"2012-05-31T15:45:14","date_gmt":"2012-05-31T15:45:14","guid":{"rendered":"http:\/\/www.architettimiglioreservetto.it\/website\/?p=325"},"modified":"2015-10-09T10:59:03","modified_gmt":"2015-10-09T10:59:03","slug":"look","status":"publish","type":"post","link":"http:\/\/www.architettimiglioreservetto.it\/website\/look\/","title":{"rendered":"look"},"content":{"rendered":"<p><span style=\"font-family: Helvetica; font-size: 14px; font-weight: lighter; color: #eb1b57;\">categories<\/span>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<a style=\"text-decoration: none; font-weight: lighter;\" href=\"http:\/\/www.architettimiglioreservetto.it\/website\/clients\/\"><span style=\"font-family: Helvetica; font-size: 14px; color: #707070;\">clients<\/span><\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-727\" title=\"\" src=\"http:\/\/www.architettimiglioreservetto.it\/website\/wp-content\/uploads\/2012\/06\/linea-rossa-01-1024x11.png\" alt=\"\" width=\"900\" height=\"6\"\/><\/p>\n<table style=\"text-align: center; width: 900px; font-family: Helvetica; color: #eb1b57; height: 28px;\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"vertical-align: center; width: 70px;\"><a style=\"text-decoration: none;\" href=\"http:\/\/www.architettimiglioreservetto.it\/website\/urban\/\"><span style=\"font-family: Helvetica; font-size: 16px; font-weight: lighter; color: #eb1b57;\">+urban+<\/span><\/a><\/td>\n<td style=\"vertical-align: center; width: 110px;\"><a style=\"text-decoration: none;\" href=\"http:\/\/www.architettimiglioreservetto.it\/website\/museums\/\"><span style=\"font-family: Helvetica; font-size: 16px; font-weight: lighter; color: #eb1b57;\">museums<\/span><\/a><\/td>\n<td style=\"vertical-align: center; width: 110px;\"><a style=\"text-decoration: none;\" href=\"http:\/\/www.architettimiglioreservetto.it\/website\/exhibition\/\"><span style=\"font-family: Helvetica; font-size: 16px; font-weight: lighter; color: #eb1b57;\">exhibitions<\/span><\/a><\/td>\n<td style=\"vertical-align: center; width: 110px;\"><a style=\"text-decoration: none;\" href=\"http:\/\/www.architettimiglioreservetto.it\/website\/fair-design\/\"><span style=\"font-family: Helvetica; font-size: 16px;font-weight: lighter; color: #eb1b57;\">fair design<\/span><\/a><\/td>\n<td style=\"vertical-align: center; width: 120px;\"><a style=\"text-decoration: none;\" href=\"http:\/\/www.architettimiglioreservetto.it\/website\/architecture\/\"><span style=\"font-family: Helvetica; font-size: 16px; font-weight: lighter; color: #eb1b57;\">architecture<\/span><\/a><\/td>\n<td style=\"vertical-align: center; width: 100px;\"><a style=\"text-decoration: none;\" href=\"http:\/\/www.architettimiglioreservetto.it\/website\/interior\/\"><span style=\"font-family: Helvetica; font-size: 16px;font-weight: lighter; color: #eb1b57;\">interiors<\/span><\/a><\/td>\n<td style=\"vertical-align: center; width: 95px;\"><a style=\"text-decoration: none;\" href=\"http:\/\/www.architettimiglioreservetto.it\/website\/design\/\"><span style=\"font-family: Helvetica; font-size: 16px; font-weight: lighter;color: #eb1b57;\">design<\/span><\/a><\/td>\n<td style=\"vertical-align: center; width: 100px;\"><a style=\"text-decoration: none;\" href=\"http:\/\/www.architettimiglioreservetto.it\/website\/graphics\/\"><span style=\"font-family: Helvetica; font-size: 16px; font-weight: lighter;color: #eb1b57;\">graphics<\/span><\/a><\/td>\n<td style=\"vertical-align: center; width: 95px;\"><a style=\"text-decoration: none;\" href=\"http:\/\/www.architettimiglioreservetto.it\/website\/video\/\"><span style=\"font-family: Helvetica; font-size: 16px; font-weight: lighter;color: #eb1b57;\">video<\/span><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-727\" title=\"\" src=\"http:\/\/www.architettimiglioreservetto.it\/website\/wp-content\/uploads\/2012\/06\/linea-rossa-01-1024x11.png\" alt=\"\" width=\"900\" height=\"6\" \/><br \/>\n&nbsp;<\/p>\n<\/tr>\n<tr>\n<table style=\"text-align: left; width: 100%;\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<table style=\"text-align: left; width: 100%;\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"vertical-align: top; width: 700px;\"><span style=\"font-family: Helvetica; font-weight: bold;\">TORINO XX OLYMPIC WINTER GAME <\/span><br style=\"font-family: Helvetica;\"\/><span style=\"font-family: Helvetica; font-size: 10px;\">with Italo Lupi<\/span><br \/>\n<span style=\"font-family: Helvetica; font-size: 12px;\"><strong>Location:<\/strong> Torino<\/span><br \/>\n<span style=\"font-family: Helvetica; font-size: 12px;\"><strong>Date:<\/strong> 2006<\/span><br \/>\n<span style=\"font-family: Helvetica; font-size: 12px;\"><strong>Client:<\/strong> City of Torino<\/span><\/p>\n<p><span style=\"font-family: Helvetica; font-size: 12px;\">Look of the city\u201d was designed by Italo Lupi Ico Migliore e Mara Servetto for the city of Torino for the Winter Olympics 2006. The project consistently uses a number of distinguishing elements in keeping with the city&#8217;s architectural and town-planning characteristics. A project affecting the entire territory, from the suburbs to the centre, bordering towns and villages as well as the Olympic valleys. The greatest and most widespread project ever for the corporate image of an italian city, this contributed to renewing the face of a beautiful town. Shanghais, Anemometers, precise and dynamic metal elements, banners and Menhirs, large structures with three-dimensional graphics. Networks of isolated episodes on a pedestrian and road scale, actually dialoguing with the most distant perspectives, salvaging a typical characteristic of the city on a vertical scale, \u201clooking upwards\u201d, from the Mole to the big avenues enclosed by the mountains or the hillside.<br \/>\nUsing light designed to highlight active presences, altering from day to night and marking a changing landscape.<br \/>\nThe decision to use a single colour, vermilion red, brings all the city projects together in a unified identifiable way.<\/span><br \/>\n<span style=\"font-family: Helvetica; font-size: 12px;\"><br \/>\n<\/span><\/td>\n<td style=\"vertical-align: top; text-align: right; width: 274px;\"><span style=\"color: #888888;\"><small><span style=\"font-family: Helvetica;\"><br \/>\nurban<br \/>\ninstallations<br \/>\ngraphics<br \/>\n<\/span><br \/>\n<\/small><\/span><br \/>\n<img decoding=\"async\" title=\"\" src=\"http:\/\/www.architettimiglioreservetto.it\/website\/wp-content\/uploads\/2013\/02\/compasso-award.png\" width=\"70\"alt=\"\" \/>&nbsp;<br \/>\n<span style=\"font-family: Helvetica; font-size: 9px; color: #888888;\">XXI ADI COMPASSO D&#8217;ORO<br \/>\nAWARD 2008 <\/span><br style=\"font-family: Helvetica;\"\/><span style=\"font-family: Helvetica; font-size: 10px;\"<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table style=\"text-align: left; width: 700px; height: 196px;\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td style=\"vertical-align: top;\"><img decoding=\"async\" title=\"\" src=\"http:\/\/www.architettimiglioreservetto.it\/website\/wp-content\/uploads\/2013\/01\/12_Piazza-Vittorio-Ponte-Vittorio.png\" alt=\"\" \/>&nbsp;<\/td>\n<\/tr>\n<td style=\"vertical-align: top;\"><img decoding=\"async\" title=\"\" src=\"http:\/\/www.architettimiglioreservetto.it\/website\/wp-content\/uploads\/2013\/01\/1_Stendardi_via-Nizza.png\" alt=\"\" \/>&nbsp;<\/td>\n<\/tr>\n<tr>\n<td style=\"vertical-align: top;\"><img decoding=\"async\" title=\"\" src=\"http:\/\/www.architettimiglioreservetto.it\/website\/wp-content\/uploads\/2013\/01\/2_Shangai_via-Garibaldi-copy.png\" alt=\"\" \/>&nbsp;<\/td>\n<\/tr>\n<tr>\n<td style=\"vertical-align: top;\"><img decoding=\"async\" title=\"\" src=\"http:\/\/www.architettimiglioreservetto.it\/website\/wp-content\/uploads\/2013\/01\/3_Shangai_Spina3.png\" alt=\"\" \/>&nbsp;<\/td>\n<\/tr>\n<tr>\n<td style=\"vertical-align: top;\"><img decoding=\"async\" title=\"\" src=\"http:\/\/www.architettimiglioreservetto.it\/website\/wp-content\/uploads\/2013\/01\/4_Shangai_porta-Susa-corso-Bolzano-copy.png\" alt=\"\" \/>&nbsp;<\/td>\n<\/tr>\n<tr>\n<td style=\"vertical-align: top;\"><img decoding=\"async\" title=\"\" src=\"http:\/\/www.architettimiglioreservetto.it\/website\/wp-content\/uploads\/2013\/01\/9_Campiture_Piazza-Carlina.png\" alt=\"\" \/>&nbsp;<\/td>\n<\/tr>\n<tr>\n<td style=\"vertical-align: top;\"><img decoding=\"async\" title=\"\" src=\"http:\/\/www.architettimiglioreservetto.it\/website\/wp-content\/uploads\/2013\/01\/10_Anemometri_Murazzi-lungo-Po-Diaz-copy.png\" alt=\"\" \/>&nbsp;<\/td>\n<\/tr>\n<tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>categories&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;clients +urban+ museums exhibitions fair design architecture interiors design graphics video &nbsp; TORINO XX OLYMPIC WINTER GAME with Italo Lupi Location: Torino Date: 2006 Client: City of Torino Look of the city\u201d was designed by Italo Lupi Ico Migliore e Mara Servetto for the city of Torino for the Winter Olympics 2006. The project consistently [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[28,12,5],"tags":[],"class_list":["post-325","post","type-post","status-publish","format-standard","hentry","category-comitato-italia-150","category-graphics","category-urban"],"_links":{"self":[{"href":"http:\/\/www.architettimiglioreservetto.it\/website\/wp-json\/wp\/v2\/posts\/325","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.architettimiglioreservetto.it\/website\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.architettimiglioreservetto.it\/website\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.architettimiglioreservetto.it\/website\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.architettimiglioreservetto.it\/website\/wp-json\/wp\/v2\/comments?post=325"}],"version-history":[{"count":44,"href":"http:\/\/www.architettimiglioreservetto.it\/website\/wp-json\/wp\/v2\/posts\/325\/revisions"}],"predecessor-version":[{"id":337,"href":"http:\/\/www.architettimiglioreservetto.it\/website\/wp-json\/wp\/v2\/posts\/325\/revisions\/337"}],"wp:attachment":[{"href":"http:\/\/www.architettimiglioreservetto.it\/website\/wp-json\/wp\/v2\/media?parent=325"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.architettimiglioreservetto.it\/website\/wp-json\/wp\/v2\/categories?post=325"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.architettimiglioreservetto.it\/website\/wp-json\/wp\/v2\/tags?post=325"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}