MUSEO EGIZIO.
CANTIERE COME EVENTO. TORINO

Location: Museo Egizio.Torino
Date: july 2012
Client: with Zoppoli&Pulcher

“A building site as an event”
The “Egizio Aperto” project, conceived in collaboration with Zoppoli&Pulcher, develops through an integrated system of diffused interventions, as a sort of centripetal force: from the city to the block, to the building up inside the museum itself. The objective is to transform the needs and modification of a restoration project into communication opportunities, still allowing the visit of the museum together with a clear and univocal reading of the change in course.
The projects starts form a real coordinated image intervention where the added value comes out through the identification of a system of codes and elements.