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A di ALCANTARA® PAVILLION PITTI UOMO FIRENZE

Location: Fortezza Da Basso, Florence
Date: January 2012
Client: Alcantara

Ico Migliore describes it like this: “A place of discovery, reinterpreting a natural horizon through light, transparency and the suggestion of colour for Atelier Alcantara® and the launch of its innovative collection of bags and accessories.”
Alcantara® took part in Pitti Uomo 2012 with the first A di Alcantara® collection for men.
MIGLIORE + SERVETTO ARCHITETTI ASSOCIATI architectural studio has designed and created a distinct concept for the occasion: a delicate enclosure of light and shade set in a landscape of discovery, punctuated by a series of lights.
Inside there is a central square that frames the products on display: an informal open-air agorà bordered by a continous seating element and a series of colours to create an “outdoor” environment – a glade in the middle of the woods.

architecture
installations
lighting

 
 
 
 
 
 
 
Photo Stefano Trovati©SGP